Effective as of April 27, 2026.
Previous versions of this document:
1. Introduction
The following technologies are used by FrontApp, Inc. ("Front," "we", "us" or "our"), our service providers, and advertising partners to automatically collect information through our websites and mobile applications (the “Service”) and in connection with our marketing activities:
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Cookies, which are text files that websites store on a visitor’s device to uniquely identify the visitor’s browser or to store information or settings in the browser for the purpose of tracking user activity and patterns, helping the visitor navigate between pages efficiently, remembering preferences, improving the visitor’s browsing experience, and enabling functionality, analytics, and targeted advertising. Cookies used on our site include cookies that we serve as well as cookies served by third parties that we work with to enable the services they provide, such as analytics services that track traffic and usage. You can learn more about cookies and how to control them at www.allaboutcookies.org.
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Pixels, also known as web beacons or clear GIFs, which are embedded in software code or invisibly in image files within webpages or HTML formatted emails and used to demonstrate that a webpage or email was accessed or opened, or that certain content was viewed or clicked, typically to compile statistics about usage of websites and the success of marketing campaigns. We may use pixels to collect information about your interactions with our email messages, such as the links you click on and whether you open or forward a message, the date and time of these interactions and the device you use to read emails.
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Browser web storage (including HTML5), also known as locally stored objects, functions like cookies but enables the storage of a larger amount of data.
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Software development kits, or SDKs, which are used to incorporate third party computer code into our Service that allows our service providers or advertising partners to collect data directly from our Service for a variety of purposes, including to provide us with analytics regarding the use of our Service, to add features or functionality to our Service, or to facilitate and measure the effectiveness of online advertising.
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Chatbot features. The Service provides users with chatbots that users can use to get information and support. We and the third parties that support these features monitor and record the information you submit to the chat to enable the chat and for the other purposes described in our Privacy Notice. When you use these features, you are not communicating with a human.
The categories of data collected by these technologies are described in more detail in the automatic collection section of our Privacy Notice.
The categories of cookies used on our sites include:
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Strictly Necessary. These cookies are necessary for the website to function and cannot be switched off.
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Performance. These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our sites. They help us to know which pages are the most and least popular and see how visitors move around the sites.
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Advertising and social media. Advertising cookies are set by our advertising partners to collect information about your use of the site, our communications, and other online services over time and with different browsers and devices. They use this information to show you ads online that they think will interest you and measure the ads’ performance. Social media cookies are set by social media platforms to enable you to share content on those platforms, and are capable of tracking information about your activity across other online services for use as described in their privacy policies.
The specific cookies used on the Services are as follows:
Name of the cookie |
Category and purpose |
Duration of cookie storage after visit |
Who serves the cookie |
OptanonAlertBoxClosed |
Strictly Necessary: Necessary to prevent visitors to front.com from seeing the website’s cookie banner after they have closed it out. |
Persistent: 1 year |
|
OptanonConsent |
Strictly Necessary: Necessary to track whether visitors to the website have accepted certain cookie categories. |
Persistent: 1 year |
|
| optimizelySession | Performance: Tracks new/returning visitor functionality for A/B test experimentation. | Persistent: 1 year | Optimizely |
optimizelyOptOut |
Strictly Necessary: Stores if the user has opted out of Optimizely A/B test experimentation. |
Persistent: 1 year |
|
| __cf_bm | Strictly Necessary: Helps manage incoming traffic that matches criteria associated with bots. | Session | Cloudflare |
| _cfuvid | Strictly Necessary: Set by the content delivery network provider Cloudflare for rate limiting policies. | Session | Cloudflare |
__cf_bm |
Strictly Necessary: Helps manage incoming traffic that matches criteria associated with bots. |
Session |
Cloudflare (used by HubSpot) |
| __cf_bm | Strictly Necessary: Helps manage incoming traffic that matches criteria associated with bots. | Session | Cloudflare (used by Goldcast) |
| __cf_bm | Strictly Necessary: Helps manage incoming traffic that matches criteria associated with bots. | Session | Cloudflare (used by G2) |
_cfuvid |
Strictly Necessary: Set by HubSpot’s content delivery network provider Cloudflare for rate limiting policies. |
Session |
Cloudflare (used by HubSpot) |
| ph_phc_* | Strictly Necessary: Helps identify website behavior. | Persistent: 14 days | HockeyStack |
f_attr |
Strictly Necessary: Set and used by Front for audience measurement. |
Persistent: 1 month |
Front |
p_attr |
Strictly Necessary: Set and used by Front to optimize paid ad campaigns for audience measurement. |
Persistent: 1 month |
Front |
| __cf_bm | Strictly Necessary: Helps manage incoming traffic that matches criteria associated with bots. | Session | Cloudflare (used by Qualified) |
| _gat | Strictly Necessary: Used by Google to throttle request rate. | Persistent: 1 hour | |
_ga |
Strictly Necessary: Used to calculate visitor, session and campaign data for the site’s analytics reports. |
Persistent: 1 year |
|
optimizelyDomainTestCookie |
Performance: Allows testing of different versions of website pages to different users at the same time and to track how users navigate around our website. |
Persistent: 5 months |
|
AWSELB |
Performance: Used by Elastic Load Balancing from Amazon Web Services to map the visitor’s session to the instance and enables "sticky sessions". |
Session |
Amazon Web Services (used by Optimizely) |
__hstc |
Performance: Used for website analytics. |
Persistent: 6 months |
|
__hssrc |
Performance: Used for website analytics. |
Expires at end of session. |
|
| cookietest | Strictly Necessary: Used to determine if the visitor has accepted the cookie consent box. | Session | HubSpot |
| ASP.NET_SessionId | Performance: Used for website analytics. | Session | TEI by Forrester |
| messageUtk | Performance: Used to enable the ability for chatbots to recognize users across sessions. | Persistent: 13 months | HubSpot |
optimizelyEndUserId |
Performance: Serves as a unique user identifier for Optimizely service, which allows us to test different versions of website pages to different users at the same time and to track how users navigate around our website. |
Persistent: 6 months |
|
__hssc |
Performance: Used for website analytics. |
Persistent: 30 minutes |
|
hubspotutk |
Performance: Facilitates user authentication. |
Persistent: 6 months |
|
| ajs_user_id | Performance: Sets a user ID to track for analytics. | Persistent: 1 year | Front |
| ajs_anonymous_Id | Performance: Used for anonymous visitor identification for analytics. | Persistent: 1 year | Front |
| __hs_opt_out | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Session | HubSpot |
| __hs_initial_opt_in | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Session | HubSpot |
| _hs_gpc_banner_dismiss | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Session | HubSpot |
| __hs_cookie_cat_pref | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Session | HubSpot |
| __hs_notify_banner_dismiss | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Session | HubSpot |
| __hs_do_not_track | Strictly Necessary: Used to remember cookie preferences when users visit web pages hosted by HubSpot. | Persistent: 5 months | HubSpot |
_ga_xxxxxxxxxx |
Strictly Necessary: Used to determine user geo. |
Persistent: 2 years |
|
| _gid | Strictly Necessary: Used for website analytics. | Persistent: 2 years | |
AWSELBCORS |
Performance: Used by Elastic Load Balancing from Amazon Web Services to effectively balance load on the servers. |
Persistent: 1 day |
Amazon Web Services (used by Optimizely) |
optimizelyRumLB |
Performance: For a small percentage of visitors (less than 10%), Optimizely attempts to collect performance and product usage telemetry. This process is called Real User Monitoring or RUM. This cookie controls the AWSELB cookie’s attributes. |
Session |
|
_clsk |
Advertising and Social Media: Used by Microsoft Clarity to connect multiple page views by a user into a single Clarity session recording. |
Persistent: 1 day |
|
_uetvid |
Advertising and Social Media: Used by Microsoft Bing Ads to facilitate engaging with a user that has previously visited our website. |
Persistent: 13 months |
|
_gcl_au |
Advertising and Social Media: Used by Google AdSense for experimenting with advertisement efficiency across websites using their services. |
Persistent: 2 months |
|
browser_id |
Advertising and Social Media: Used for identifying the visitor browser on re-visit to the website. |
Persistent: 5 years |
Slideshare |
| GCL_AW_P | Advertising and Social Media: Used by Google Ads to provide ad delivery or retargeting. | Persistent: 89 days | |
| _gcl_aw | Advertising and Social Media: Used to serve Google AdWord ads. | Persistent: 3 months | |
_gcl_gs |
Advertising and Social Media: Used to serve Google DoubleClick ads. |
Persistent: 3 months |
|
_fbp |
Advertising and Social Media: Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. |
Persistent: 90 days |
|
_uetsid |
Advertising and Social Media: Used by Bing to determine what ads should be shown that may be relevant to the end user. |
Persistent: 1 day |
|
VISITOR_INFO1_LIVE |
Advertising and Social Media: Used by Youtube to keep track of user preferences for Youtube videos embedded in sites; it can also determine whether the website visitor is using the new or old version of the Youtube interface. |
Persistent: 180 days |
|
VISITOR_PRIVACY_METADATA |
Advertising and Social Media: Stores the user’s cookie consent state for the current domain. |
Persistent: 180 days |
|
test_cookie |
Advertising and Social Media: Used to check if the user’s browser supports cookies. |
Persistent: 1 day |
|
YSC |
Advertising and Social Media: Registers a unique ID to keep statistics of what videos from YouTube the user has seen. |
Session |
|
| __Secure-xxxxxxx | Advertising and Social Media: Used for YouTube advertising. | Session | YouTube |
NID |
Advertising and Social Media: Used to profile the interests of web users and sell advertising space to organizations based on such interest profiles as well as aligning ads to the content on the pages where its customer’s ads appear. |
Persistent: 180 days |
|
IDE |
Advertising and Social Media: Facilitates real time bidding advertising exchange. |
Persistent: 13 months |
|
sa-user-id |
Advertising and Social Media: Facilitates targeted ads on third party websites. |
Persistent: 1 year |
|
sa-user-id-v2 |
Advertising and Social Media: Facilitates targeted ads on third party websites. |
Persistent: 1 year |
|
sa-user-id-v3 |
Advertising and Social Media: Facilitates targeted ads on third party websites. |
Persistent: 1 year |
|
| zitok | Strictly Necessary: Used to maintain a unique visitor identifier as part of contact record submitted by visitor. | Persistent: 1 year | ZoomInfo |
_rdt_uuid |
Advertising and Social Media: Facilitates targeted ads served by Reddit. |
Persistent: 90 days |
|
li_gc |
Advertising and Social Media: Enables content sharing. |
Persistent: 5 months |
|
lidc |
Advertising and Social Media: Set by LinkedIn and used for routing. |
Session |
|
bcookie |
Advertising and Social Media: Enables LinkedIn functionality on site pages. |
Persistent: 1 year |
|
MUID |
Advertising and Social Media: Identifies unique web browsers visiting Microsoft sites for advertising, site analytics, and other operational purposes. |
Persistent: 1 year |
|
| tt | Advertising and Social Media: Used to serve MNTN digital ads. | Persistent: 1 year | MNTN |
| guid | Advertising and Social Media: Used to serve MNTN digital ads. | Persistent: 1 year | MNTN |
MR |
Performance: Indicates whether to refresh MUID and supports site analytics. |
Persistent: 6 days |
3. Your choices
You can use the following methods to prevent the technologies described above from collecting data about you:
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Our cookie settings. You can change your preferences for cookies at any time by visiting the Your Privacy Choices link in the website footer.
Global Privacy Control (GPC). You can broadcast the Global Privacy Control to opt-out for each participating browser system that you use. Learn more at the Global Privacy Control website. Learn more at https://globalprivacycontrol.org.
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Browser settings. Most browsers let you reject cookies and clear cookies and browser web storage. To do this, follow the instructions in your browser settings.
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Blocking images/clear gifs. Most browsers and devices allow you to configure your device to prevent images from loading. To do this, follow the instructions in your browser settings.
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Industry group opt-out tools. You can opt out of receiving targeted ads on websites through members of the Network Advertising Initiative by clicking here or the Digital Advertising Alliance by clicking here. You can also opt out of receiving targeted advertising in mobile apps through participating members of the Digital Advertising Alliance by using the AppChoices mobile app. Please note that we may work with companies that offer their own opt-out mechanisms and may not participate in these opt-out programs.
If you disable our cookies or other technologies, you may experience some inconvenience in your use of our Service. For example, we may not be able to recognize your computer or mobile device and you may need to log in every time you visit our sites.
Changes
The technologies we use may change from time to time and this notice is subject to change at any time.
Questions
If you have any questions about this Cookie Notice, please contact us at [email protected].
English version controls
Non-English translations of this notice are provided for convenience only. In the event of any ambiguity or conflict between translations, the English version is authoritative and controls.
