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Your words. Not ours.

Here’s what Front customers have to say about us. If you’re new here, let’s quickly recap “Why Front?”

A man and a woman in professional attire having a collaborative discussion in a modern office with a city skyline view.

What is Front, and what do teams use it for?

Front is the customer operations platform built for B2B complexity. It's designed for multiple teams using multiple tools to solve high-stakes problems every day. While most tools buckle at complexity, Front was built to master it.

Multi-team customer coordination

The full thread travels with every handoff, no matter what team needs to be looped in.

AI that can learn even nuanced customer interactions

Autopilot handles the routine end-to-end. Copilot gives people full context when human judgment is the final step.

One workspace, every channel

Email, chat, SMS, Slack, WhatsApp — every channel feeds one workspace, so quality never depends on which inbox it hit.

What are the advantages of using Front?

See every conversation before you respond to it

See every conversation in one place. No tabs, no guessing, no missed backstory before you reply.

Run automation without losing your grip on it

AI handles the repetitive triage. Your team keeps the judgment calls — and the final say.

Make handoffs a non-event

Full context — history, notes, prior touchpoints — travels with every handoff. No dropped threads.

Turn good service into a repeatable standard

Shared context turns good service into a standard. Front customer Reed & Mackay hit 97% CSAT, not luck.

Show leadership numbers that hold up

Speed, quality, and CSAT don’t have to trade off. Teams on Front cut response times 60%+.

Coordinate humans and AI in one place

Keep conversations, context, workflows, and analytics together so everything can be managed from one command center.

G2 makes it sound like “streamlining” is our middle name

“Front is a powerful collaboration and communication platform that has improved our workflow, team coordination, and customer response times.”

Victoire P.

Legal Assistant

“From January through May, we received 1,637 CSAT reviews through Front, which contributed to our Stars for Good program, where each CSAT review equals a $5 donation to a team-selected charity. That represents $8,185 in donations connected to customer feedback captured through Front.”

Dar F.

Support Team Manager

“The initial setup was pretty straightforward. We reached our ROI less than 6 months.”

Jael T.

General E-commerce Assistant, Retail

“Rules and macros further streamline repetitive tasks, such as tagging emails or sending standard responses, which makes handling a high volume of emails much more efficient. Overall, Front smooths out the workflow and improves coordination across the team.”

Adil S.

Team Lead

“The best part about Front is that it acts as a lightning-fast, single source of truth for our team’s communication. The UI/UX is incredibly clean and intuitive, making it easy to navigate without any steep learning curve.”

Anonymous verified user

Construction

The data doesn’t lie

9,300+

businesses worldwide

4.7/5

star rating on G2

2,495

total reviews on G2

4.5/5

star rating on Capterra

“Front: A Blessing for Our Team. Honestly, Front has become one of those tools I didn't know I needed until I started using it every day.”

A real G2 review

The Front team at the San Francisco office

The more complex the operation, the clearer the choice.

Front’s AI doesn’t just reply. It runs the operation. G2 proves who’s built for complex work.
Capterra Customer Service Shortlist 2026
2026
Capterra Customer Service Shortlist
Product awards
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g2-momentum-leader-enterprise-winter-2026
g2-easiest-to-do-business-with-enterprise-winter-2026
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g2-mid-market-best-relationship-winter-2026

Driving real results for 9,300+ businesses

Mercury

“Front has given us great visibility into our customers — their issues and satisfaction levels — while also improving the efficiency of our ticket management.”

Nelson Ribas

Solutions & Integration Lead, Mercury

Load One

“We are doing 400–600 automatic quotes per business day, and 100–200 on per non-business day currently. This leads to more won business, and we’re closing more deals.”

Mike Nasceif Jr.

Director of Operations, Load One

“Since implementing Front, we’ve successfully slashed our average initial response time from 2.5 hours to just 70 minutes. This boosted our CSAT by 23%, noticeably impacting our client retention.”

Team Lead

Financial Services Company

Estes Forwarding Worldwide

“Front is a no-brainer for teams that have a high volume of email, share an inbox, or collaborate with each other to help service their customer. I love the platform. I wish I had it years ago.”

Marissa Taylor

Manager of Business Process Improvement, Estes Forwarding Worldwide

“When we got onboarded and supported in Zendesk, it took three months. With Front, we were up and running in a couple of weeks. It felt easy and natural. Everyone is impressed with the functionality and embraces it.”

Laura Ene

Customer Success Team Lead, Hootsuite

Everything customer operations needs, all built in. Not bolted on.

Autopilot

Resolve inquiries instantly with an AI agent that never clocks out

Copilot

Auto-draft replies using your help content and past conversations

Smart QA

Automate QA for every ticket with customizable scorecards

Smart CSAT

Get instant AI-inferred satisfaction insights — no surveys required

Omnichannel

Centralize email, SMS, WhatsApp and more for a unified experience

Ticketing

Track, manage, and resolve inquiries with flexible ticketing

Knowledge Base

Document answers for faster, more accurate replies

Integrations

Sync data and power workflows across multiple systems

Frequently asked questions

Can’t find the answer here? Start a Front chat in the bottom-right with our support team.

Front isn’t a CRM. Your CRM (like Salesforce or HubSpot) is the system of record for accounts, contacts, and pipeline. Front is where customer-facing teams do the day-to-day work — managing conversations across channels, collaborating internally, and running workflows — with CRM context pulled in so you can act without jumping tools.

You can install the desktop or mobile app here. You can also access Front through your internet browser.

Front is built for security. We maintain SOC 2 Type II and ISO 27001, and we use industry-standard protections like encryption in transit and at rest. Learn more about Front security.

Ready to deliver exceptional service with Front?